Unit 2 · 6 lessons
Designing and Refining an Idea
Follow one student venture, the Stick With It water-bottle sticker shop, from a pile of brainstormed ideas to a tested prototype, a simple budget and a better, fairer final plan.
- 49 practice questions
- 39 flashcards
- 2 interactive lessons
Lessons
- 1Generating IdeasGood business ideas start with real problems and needs, and you find more of them by brainstorming freely, mapping ideas out and asking people who see the world differently from you.8 questions
- 2Evaluating and Choosing an IdeaChoose between ideas by building criteria from your goals and research, scoring each idea in a table (weighted if some criteria matter more), and then describing the winner in one clear pitch sentence.Interactive9 questions
- 3Prototypes and StoryboardsA prototype is a quick, cheap early version of your idea that you test with real people, record their feedback on, and improve before spending real money.8 questions
- 4Impacts and StakeholdersEvery venture has social, economic, environmental and ethical impacts on its stakeholders, so you list who is affected, how they see it, and how to increase the good and reduce the harm.7 questions
- 5Making a Simple BudgetA simple budget separates one-time start-up costs from the cost per item, then uses revenue = price × number sold and profit = revenue − total costs to see whether the idea makes money and how many items cover the start-up costs.Interactive9 questions
- 6Solving Problems and Refining the IdeaUse a step-by-step problem-solving process, plus feedback and your budget, to refine your idea and prototype so it earns more and does more good for people and the planet.8 questions